We’ve all heard the term “customer-centric” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. But what if we flip the dynamic on its head? What if your customers could help actively improve…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. How Product Can (and Can’t) Speed Up Development It’s not Product’s role to wring more code out of the maker team (developers + designers + CloudOps + test engineering + tech docs) or to restructure the…
2020 was a year like no other. It started with massive bushfires and then followed, among many other headlines, a pandemic of global proportions. The lockdowns, quarantines, and restrictions changed the way we worked, ate, socialized, and lived. The structure of our days, homes, offices, and home offices all changed.. Even if we can do…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. Five Tips for Saying No to Stakeholders Saying no is a firm part of our job as product people: Trying to please everyone and taking on board every idea is hardly a recipe for achieving…
In this last PM Brainfood of the year, we have included a few recently-published articles that are not directly tied to the art and science of product management but are still relevant to product managers as human beings. The last few days of 2020 inevitably brings up thoughts of self-reflection over the year, some of…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. OKRs In Product Management OKRs – objectives and key results – are a method for setting and tracking goals. Roman Pichler explains the definition of OKRs, why this method is helpful in Product Management and…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. Zero to One: Product Fundamentals For Go-To-Market “The hardest thing about going from 0–1 is not building something, it’s getting people to care about your product. A successful go-to-market will create and amplify interest in…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. The Hungry Man Parable Lots of executives think that building serious software is as easy as building a fence. One destructive side effect of this misunderstanding can be repeatedly changing the #1 top priority part-way…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. How To Lead a Tech Discovery Without a Tech Background Are you a PM without a technical background? David Wang, Founder of Product School APAC, shows the technical process every product goes through, so you know…
Biweekly we select for you the best articles in product management. Enjoy and have a PRODUCTive week! Interesting Reads 1. Common Product Vision Board Mistakes “The product vision board is a simple yet powerful tool to capture the product vision and the product strategy. Despite its simplicity, effectively using it can be challenging.” In this…