PMF 2049: What is Our Future?

“Looking into our future, just 1 generation from today, at PMF 2049 — will our world be a dystopian landscape, like Bladerunner 2049, or maybe something better than we have today…? As PMs, we are best placed to make that happen. Having worked myself, on AI/ML products at Amazon and in Risk management at several investment banks for many years, I see the huge benefits to our future, that data and tech powered products will bring us, but also the risks. So I’d like to share some key concepts I’ve learned to navigate risk, when building products leveraging such technologies:
1. Talk to users from a wide range of perspectives. Diversity and inclusion matters, and combining perspectives can help maximise benefits for all.
2. Think about the new (2nd order) problems your solution can/will create — so you can solve them early.
3. Carefully choose the problems you invest your time and your team’s time to solve — will it make our world more: sustainable, healthier, safer, enjoyable etc?
As PMs, we create the future we’ll find in 2049, from the seemingly small decisions we make, every single day.”