The Startup Illusion: When Corporate and Startup DNA Meet

Have you noticed this trend of innovation hubs, agencies, and venture builders? Nesrin and Lida will report live – from the belly of the beast! What happens when your startup DNA fuses with the corporate DNA? As part of BCG Digital Ventures, Nesrin and Lida have built multiple businesses and products for some of the largest companies in the world. They will share their insights into why some of these ventures fail, how you can succeed in this environment, how your role has to evolve beyond pure product management, what it’s like to build someone else’s business and team – all while being sworn to secrecy. So what does it actually take? Come to find out what the 3 special ingredients are.