Turning Data Into Revenue – Monetizing Data Assets

Given the gold rush for data products, let’s look at how to productize data assets successfully. We will start with understanding your data assets in detail and their possible benefit and position in the value chain serving users’ problems. This will inform your data product strategy – from possible customers, delivery, business models, sales and pricing to IP management.

Bettina will also share insights from creating data products for R&D, which range from tracking harmful drug effects to discovering the hottest nano materials.