For years, growth meant adding more people. Headcount became the default success metric—until it wasn’t. In this talk, we’ll explore how we shifted from a culture of expansion-at-all-costs to one driven by business fundamentals: revenue, margin, and product-led growth. Over 2.5 years, we navigated a radical transformation—exiting markets, shutting down features, reshaping teams—all while overhauling our tech. This is a story of leadership under constraints, tough (but necessary) decisions, and aligning product with profitability. Whether you're a leader, a PM, or just someone facing similar challenges, this session will help you turn transformation into opportunity.
