The Most Honest User Research You'll Ever Get
Every product team wants to understand what users really need, but what if they’ve already told you, in plain text, and you’re just not listening?
In AI-powered products, user prompts, corrections, and feedback aren’t just inputs - they're some of the richest user research you’ll ever get. This talk flips the script on traditional analytics and surveys, revealing how natural language interactions expose raw, unfiltered intent: what users hoped would happen, where they got stuck, and what they really want your product to do. You’ll learn practical methods for turning this overlooked signal into insight: how to mine logs, spot patterns, and surface edge cases that structured data will never show you.
The twist? You don’t need AI to predict your users’ needs, because they’re already telling you, clearly and directly.