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PMF 2018

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Schedule

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Wednesday, 14 November 2018

Main Track
Expert Track
Hardware
LEADERSHIP
AI/ML
Interactive Session
08:00 - 09:00
Registration
08:30 - 09:00
Pre-conference session
09:00 - 09:25
Opening Speech + Speakers' Introduction
09:25 - 10:10
KEYNOTE: Power of Transparency
KEYNOTE: Christian Sutherland-Wong
Chief Operating Officer
Glassdoor
10:30 - 11:00
PMs who Found Startups
Tom Leung
Director of Product Management
Google
Project Meets Product: Preserving Agile Product Development in Complex Projects
Robert Schenkenfelder
Product Manager Social
Runtastic
Next Generation Prototyping
Gregor Urech
Partner, Senior UX Architect
Zeix AG
Stuck in the Middle: Product Managers’ Network Position in Organizations
Noah Askin
Assistant Professor of Organisational Behaviour
INSEAD
Searching for Fashion - a Machine Learning Saga!
Avinav Pashine
Product Manager
Facebook
Ask Me Anything with Christian Sutherland-Wong
KEYNOTE: Christian Sutherland-Wong
Chief Operating Officer
Glassdoor
11:10 - 11:40
The End of B2B and B2C Product Management: Why It’s Now B2All
Surbhi Dangi
Senior Product Manager
Amazon
The Learning Machine: how to Create Feedback Loops with Smart Data
Alexandra Lung
Senior Product Manager
Pivotal
Hacking Sleep with Philips' connected SmartSleep wearable
Bas Giltay
Principal Product Owner
Mobiquity Inc - Europe
Scaling Your Product Organization
Mark Hull
Director of Product Management
Facebook
AI as a Product - Learnings from Bringing an AI Product to Market
Patrick Williamson
Chief Product Officer
Arago
"Will There be Trainings?...” Reimagine User Onboarding for Your Product (50 mins)
Aleksandra Piwowarek
Product Trainer WMS
Zalando
Matthias Noll
Product Trainer WMS
Zalando
12:00 - 12:30
Leadership Beats Expertise
Emil Martinsek
VP Product Management
GetYourGuide
Treacherous Promise of A/B Testing
Jakub Uniejewski
Senior Product Manager
Freelancer
Can ‘Connected Hardware Product’ Development Be Iterative?
Shubham Bhattacharya
Director of Strategic Portfolio Management
Nagra
Panel Discussion: Common Challenges of Product Executives and Why is it Important to Talk about it
Just Eat: Using AI to Solve Real-World Problems for 23m Hungry Customers
Simon Poole
Head of Technology
Just Eat
Nailing Measurement: a Framework for Measuring Metrics that Matter (50 mins)
Josephine Lee
Product Manager
Atlassian
Isha Mehta
Product Manager
Atlassian
13:00 - 13:30
Building Viral Loops into your Product
John Koenig
Sr. Product Manager, Growth
Typeform
Gather, Record, Measure, and Influence: Introducing the New Data Product Manager
Amber Van Hecke
Product Manager
Atlassian
How to Make a Touching Hardware for a Target Group That Doesn’t Pay (yet)
Anna Markmann Gruenwald
Senior Product Manager
Credit Suisse
Using Validated Learning to Build the Right Thing
Helena Zelem
Senior Product Manager
ASOS
Paul Taylor
Engineering Competency Lead
ASOS
A New Romance: AI & Product Management
Christoph Tempich
Chief Data Economist
inovex
Ask Me Anything with Mark Hull
Mark Hull
Director of Product Management
Facebook
14:00-14:20
Midday Speech - Speakers' Introduction
14:20 - 14:50
Building the Best Place to Play: Sony PlayStation's Customer-centric Approach to Product Management
Sylvain Langrand
Director of Product Management
PlayStation
How to Add Value to your Product (without any Developers)
Ciara McDaniel
Product Manager
Rockall Technologies
Design for life: Betting on the long term with real insight
Si Dhanak
Director of Product
Latch
The Anatomy of Influence Power (Part 1)
Stephanie Judd
Co-founder
Wolf & Heron
Kara Davidson
Cofounder
Wolf & Heron
Learnings from Building Conversational E-Commerce Experiences
Amr El-Shimi
Head of Product Management
Zalando SE
Ahmed Fathalla
Senior Product Manager
Zalando SE
How to Drive Product Discovery Success by Applying the Exploration Model in Practice
Jan Milz
Freelance Product Manager
Nikkel Blaase
Senior Product Designer
Xing
15:00 - 15:30
What Product Transformation Means for Traditional Companies
Supriya Uchil
Product technology executive, formerly Amazon.com
Why you Should Stop Using Product Roadmaps and Try GIST Planning
Itamar Gilad
PM & strategy consultant, author; ex-Google Gmail/YouTube PM
Dream Big, Go Fast and Get Personal: How We Launched the New Oura Ring - and Survived
Mika Erkkila
Senior Product Manager
Oura Health
The Anatomy of Influence Power (Part 2)
Stephanie Judd
Co-founder
Wolf & Heron
Kara Davidson
Cofounder
Wolf & Heron
How to Create Machine Learning Products for Edge
Vera Serdiukova
Project Manager, Advanced AI
LG
How to Drive Product Discovery Success by Applying the Exploration Model in Practice
Jan Milz
Freelance Product Manager
Nikkel Blaase
Senior Product Designer
Xing
15:50 - 16:20
How a North Star Helps Develop Better Products
Gadi Weislovits Lahav
Head of Product
FT.com
TRACK+* Using Crowdtesting to Deliver Flawless Customer Experiences
Jörg Heilmann
Senior Solution Consultant
Applause
Innovation & Structured Product Management
Nuno Pires
Head of Innovation
GEOSATIS
Are You Equipped to Lead? Or Still Just Managing?
Sherika Wynter
Co-founder
Thomas&Wynter R&D
AI is reshaping the world
Christian Fehrlin
Founder and CEO
Deep Impact AG
A Mindful Timeout for Product Managers
George Peterburs
Teacher, coach, speaker for Mindfulness, Well-being and Positive Neuroplasticity
Be in Resonance
16:30 - 17:15
KEYNOTE: Building for the Next Billion Users
KEYNOTE Minal Mehta
Head of Product, Emerging Markets
Youtube
17:15 - 17:30
Closing Speech
17:30 - 18:30
Drinks - Cinema Arena
18:30 - 23:00
Evening Event - PAPIERSAAL

Thursday, 15 November 2018

Main Track
Expert Track
B2B
Soft Skills
AMAs
Interactive Session
08:30 - 09:00
TRACK+* Building Products for Growth
09:00 - 09:15
Opening Speech + Speaker Pitches
09:15 - 10:00
Product Manager's Transformation Challenge towards B2B2C
Bert O. Schulze
Vice President
SAP
10:00 - 10:10
Group Photo
10:20 - 10:50
Pricing as a Feature
Kapeesh Saraf
Head of Growth (Director of Product)
Coursera
Your Intention, Please!
Fabrice des Mazery
Chief Product Officer, Thiga; ex Head of Product & Growth at Deezer
Thiga
Insurance - a New Way of Interaction
Sara Bertone
Product Owner Digital Business
Zurich Insurance
Mattia Zanetti
Head of Digital Business
Zurich Insurance
Lost in the Agile Jungle
Christian Becker
Founder & Managing Director
productable
Ask Me Anything with Michael Perry
KEYNOTE: Michael Perry
Director of Product, Marketing Technology
Shopify
More Success with a Better Digital Customer Journey
Ilona Baier
Senior Interaction Designer
Ginetta
11:00 - 11:30
Culture, to Change or not to Change
Noam Ben-Haim
Group Product Manager
Google
How to Find the Best UX Strategy for my Product
Sibylle Peuker
Partner & UX Architect
Zeix
The Startup Illusion: When Corporate and Startup DNA Meet
Nesrin Elsawi
Venture CPO
BCG Digital Ventures
Lida Lottko
Senior Strategic Designer
BCG Digital Ventures
How Does a Product Manager Lead Towards a More Efficient Organisation?
Luca Criscuolo
Head of Product
Outfittery
Ask Me Anything with Michael Perry
KEYNOTE: Michael Perry
Director of Product, Marketing Technology
Shopify
More Success with a Better Digital Customer Journey
Ilona Baier
Senior Interaction Designer
Ginetta
11:45 - 12:15
Using Machine Learning to Delight Users
Laura Hamilton
Group Product Manager | Head of Consumer Web
Groupon
Innovation Accounting: Build Product Growth on the Business Wins, not Features
Ilia Kuznetsov
VP Corporate Programs, Director Innovations
ABRT Venture Fund
Nick Mitushin
VP Corporate Programs; Investment Director
ABRT Venture Fund
Transforming Legacy into Success
Andreas Creten
CEO
MadeWithLove
Why Your Users Lie to You
Angie Born
Head of Product
Scope
Ask Me Anything with Minal Mehta
KEYNOTE Minal Mehta
Head of Product, Emerging Markets
Youtube
API Product Management
Andrea Zulian
Senior Product Manager
Swisscom
Amancio Bouza
Principal Consultant
IPT
12:45 - 13:15
Humans, Heat & Hygiene
Aly Blenkin
Senior Product Designer
Pivotal Labs
Ellie Ereira
Senior Product Manager
Pivotal Labs
TRACK+* Identity Reinvented ...or Not
Julian Lywood-Mulcock
Strategic Architecture Advisor
Auth0
Intrapreneurship for Hyper-growth
Stefan Ritter
Head of Product
Ruum by SAP
Building Software for Vulnerable People
Kieren Dight
Product Manager
Atlassian
Ask Me Anything with Minal Mehta
KEYNOTE Minal Mehta
Head of Product, Emerging Markets
Youtube
"Will There be Trainings?...” Reimagine User Onboarding for Your Product (50 mins)
Aleksandra Piwowarek
Product Trainer WMS
Zalando
Matthias Noll
Product Trainer WMS
Zalando
13:45-14:00
Midday Speech + Speaker Pitches
14:00 - 14:30
How Product Is and Is Not Like Directing a Musical
Michael Smith
Chief Product Officer
Prodigy Finance
Avoiding Product Experimentation Pitfalls
Asa Schachar
Product Engineering Manager
Optimizely
Working with Partners
Lilia Gorbachik
Product Manager
Intermedia
Has a CPO Made CTO Role Redundant?
Daniil Pavliuchkov
Chief Product Officer
VAI
Ask Me Anything with Supriya Uchil
Supriya Uchil
Product technology executive, formerly Amazon.com
Your Customers have Customers: Design Sprint Techniques to Grow Products into Platforms
Katrina Bautista
Senior Product Designer
Shopify
David Stubbs
Senior Product Designer
Shopify
14:45 - 15:15
Building Accessible Digital Products for 100 Million Users
Saurabh Gupta
Program Manager
Microsoft
The Quest for Product Non-Functionality
Yuriy Gaiduchok
Global Business Transformation Lead
Ciklum
Rising from the Ashes- the Comeback Story of a Product
Ambily Menon
Product Lead and Software Engineering Manager
Synchronoss
Miswanting in Product Management
Michał Parkoła
Cofounder
Fluid Circle
Ask Me Anything with Kapeesh Saraf
Kapeesh Saraf
Head of Growth (Director of Product)
Coursera
Your Customers have Customers: Design Sprint Techniques to Grow Products into Platforms
Katrina Bautista
Senior Product Designer
Shopify
David Stubbs
Senior Product Designer
Shopify
15:25 - 16:10
KEYNOTE Michael Perry
KEYNOTE: Michael Perry
Director of Product, Marketing Technology
Shopify
16:10 - 16:20
Closing Speech
16:20 - 17:20
Goodbye Drinks!

Workshops

16 November Friday

9:00 - 13:00

Workshop: The Influencer’s Toolkit for Product Managers

Stephanie Judd Co-founder Wolf & Heron
Kara Davidson Cofounder Wolf & Heron
More details
13:30 - 17:30

Workshop: Super Powers of an Influential Storyteller for Product Managers

Stephanie Judd Co-founder Wolf & Heron
Kara Davidson Cofounder Wolf & Heron
More details


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